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On-Paper News

Shopping centres consolidate marketing cutting costs but not quality

Christmas is obviously a key time for shopping centres around the country as they bid to bring the seasonal shoppers in  Read more...

Product brochure runner up in industry award for best trade catalogue

For the second year in succession, the contract to produce the pbi Home & Garden brochure has been awarded to Quiet Storm Solutions Limited  Read more...

Colour selector provides useful for gardeners and provides a PR coup

As a way of extending brand recognition for the Phostrogen range of garden products, the decision was taken to create a Garden Colour Creator wheel for the pbi home & garden products  Read more...

Wolsey's sales brochure goes digital and is more up to date as a result

When planning its Spring/Summer 2005 sales brochure Wolsey Ltd. wanted to leave as short a time as possible between going to print and the conference at which the document was to be distributed  Read more...

Caravell's product brochure redesign makes finding products easier

When your sales representatives struggle to find the product they are looking for in your brochure, it's time to rethink the way things are done  Read more...

Product price book redesign reduces production cost and improves useability

Applied Energy Products Ltd., the manufacturer of three market-leading brands Creda, Xpelair and Redring, needed a trade price list covering all of its products  Read more...

Branding key to success of new business venture

Neighbouring Leicestershire farming couples Phil and Kay Newcombe and Tom and Debra Willoughby have decided to diversify their businesses by processing and bottling a range of high quality organic dairy products  Read more...

Posters advertising musical event contribute to sell out success

A striking poster and co-ordinating tickets have been designed by Quiet Storm Solutions Ltd. for a brass ensemble concert that took place in the Ironstone Church of St John in Grimston near Melton Mowbray  Read more...

Brand guidelines help council protect investment

Consistent use of a logo within an organisation or company should be considered as important as the logo itself to create and maintain brand awareness  Read more...

Raising awareness of domestic violence through sensitive campaign

With plans for an awareness-raising campaign in the pipeline, North West Leicestershire Domestic Violence Forum decided that it needed some new marketing materials  Read more...

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