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Striking logo gets brand noticed

Quality Mining Parts (QMP) supplies a wide range of specialised mining products to customers in the UK and around the world. With impressive distribution partnerships secured, the company wanted to strengthen its brand image and update its marketing collateral. A new logo was the first step.


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Striking logo gets brand noticed

Released: Tuesday, 13th December 2011

Managing Director Tony Holmes said: "We needed new marketing materials and Quiet Storm was recommended to me by a business associate. We started with a new logo. We had some ideas which we talked through with Quiet Storm and they also came up with some suggestions. The result was a dynamic new logo to represent our brand. We are very pleased. Working with the Quiet Storm team was great and very straightforward. We were impressed and went on to commission further marketing projects with them."

A striking logo gets a brand noticed and remembered by customers. In order to create a strong design for QMP, Quiet Storm requested that a logo brief document be completed. This gave the designers the information they needed and incorporated any specific wishes and ideas from the client. A selection of designs was presented to QMP who narrowed them down to a shortlist before making the final decision.

Being provided with a choice of design ideas and having the opportunity to make amendments was included in the project price. QMP could be confident in setting their marketing budget, knowing there were no hidden costs. Once the final logo design was agreed Quiet Storm supplied a CD containing the logo in various file formats, as single colour images as well as in four-colour.

With the logo in place QMP was in a position to commission the design and supply of business cards, letterheads and compliment slips from Quiet Storm. A full colour leaflet was produced to publicise the company’s partnership with Rexroth Bosch Group and a new website is under construction.

QMP are an international mining/construction machine parts supply business with extensive experience and technical knowledge. From its 5,000 sq ft parts warehouse in the East Midlands the company has built an enviable reputation in its industry due to a proven track record as a reputable and reliable supplier.


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