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On-paper marketing tools have been around for some time - because they work!

On-paper includes what are probably regarded as the more traditional marketing tools and methods, but with the rise of digital print and variable data, on-paper marketing is at the beginning of a major revolution.

For a long time now, you have known that only half of your marketing works - the problem has always been which half!

The internet has come of age and it is changing the balance of power - providing greater visibility than ever before on the results of your investment in marketing. Web based technology can provide accurate measurement on ALL the enquiries generated by the on-paper media; this enables us to calculate a return on investment and lets our clients know exactly how successful our work has been.

When advertising your product or service you need to be sure that your investment is going to deliver the right results

When advertising your business or products, whether in the local & national press, trade journals and directories or online adverts and banners, you need to be sure that your investment is going to deliver. We have developed a successful formula, producing advertisements and providing our clients with visibility on what the advert has to do for them, in order to be recognised as a success.

The need for a strong visual identity has never been as important as it is today

With the onset of the digital age access to the competition is greater than ever experienced before. A distinctive image, which accurately reflects your company's personality or product, is one of the key elements when creating the differential for your offer. We recognise that your brand is more than the visual identity or logo - it is much more subjective, combining your marketing mix with the 'personality' of your company. Our 'Brand profiler' will provide you with a 'snapshot' of your current positioning and help create your roadmap to reposition should you need it.

Why brochures that are done right are one of the most important marketing tools for your company

Understanding your offer and how your customers think when making their purchasing decisions is paramount to making the decision of whether you need a brochure, and if you do - what does it have to do to be a successful marketing tool? Our process will help establish this, and the type of brochure you require to get the best return on your investment.

Why direct mail remains one of the most powerful and cost effective ways to generate new business leads

Imagine having the ability to personalise your communication to your ideal target customer - including reflecting their age, sex and even ethnicity in the design. This level of personalisation is now available and communicates your message far more powerfully than ever before, as a result response rates have increased dramatically.

Packaging is your face in front of the customer at that critical point - just before they make their purchasing decision - it must sell your product!

Packaging attracts attention, provokes, and communicates volumes about the product it contains and your brand. Quiet Storm has created packaging that has sold product in almost every sector, from mushrooms to kettles, from cosmetics & soap to bottled water.

Why the quality of your print is as important as the function it performs

The quality of all of your on-paper communication needs to be right and consistent in its projection of your organisation. It is for this reason alone that we offer a total print management solution. Whether your requirement is short run 'just in time' digital print that we manage in-house or one of the many specialised print process that we out source - you can be sure of competitive prices and the highest levels of quality.

How to select promotional items to win new customers or encourage loyalty in existing ones

Whether selecting promotional items to reward existing customers or win new ones, we can help you. Our range of products were created so that you had an alternative to the myriad of low value but high cost 'promotional gifts' which are imported from the far east. Our products provide you with the opportunity to integrate your marketing message with useful information specific to your selected audience.

To arrange a no obligation FREE consultation please complete our enquiry form - stating which days and times would be most convenient for us to call you for a brief and informal chat about your requirements.

Displays and brochures help make open day a huge success

Matsuura are pioneers in the development and manufacture of High Speed Spindles and High Accuracy CNC Machine Tools, and remain a technology leader in the CNC solutions market.
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Reducing your impact on the environment is a winner for businesses

Carbon footprints, food miles and waste minimisation are all common terminology these days. Nowadays, proving that you have done all you can to reduce your impact on the environment is as much a business winner as any other element of your marketing mix.
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Brand guidelines and website help project the right image to win business

IPP Logipal is part of the Faber Halbertsma Group, which is the largest pallet manufacturer and the second largest pallet pooling business in Europe turning over in excess of £150 million pa.
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No business moves faster than fashion so timing is everything

With the advances in communication technology and today's commercial pressures the time taken for a garment to be recreated from its fleeting appearance on a catwalk in Paris or Milan to a high street fashion retailer in the UK is a matter of days.
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Scrap metal merchants to high tech recycling company – the dos and don’ts when relaunching a brand that has been around more than half a century.

In the 1950s, before recycling was recognised as the environmental saviour it is today, Donald Ward took what was regarded as waste and recycled it. Now recycling comes with government targets, environmental legislation and a whole host of green credentials.
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